DS開拓市場不足 - 任天堂

http://biz.gamedaily.com/industry/feature/?id=13886

SCEA的副總Jack Tretton在訪問中提到關於DS與PSP：

"I think obviously our competition, the handheld devices from Nintendo and
specifically in the case of the DS, we really feel like they're appealing to
the same audience that Game Boy has always appealed to. And if you look at
the adoption rate of the DS over the first 17 months, not only does it trail
the PSP but it also trails their other platforms... They're potentially
losing some of their core audience and they're not really expanding beyond
that and we think we're expanding into a completely new audience as we did
with PlayStation. And we'll do just what we did on PlayStation; we'll dip
down to the younger consumer eventually and we'll ultimately appeal to that
vastly Earth wide audience we carved out with the original PlayStation."

我想很明顯地，我們在掌上型主機的競爭對手-任天堂，
特別是針對DS這台主機來說，
我們真的覺得他們所訴求的對象
就跟過去他們在GameBoy上訴求的對象相同。
而且你們看看他們前17個月的銷售，
不但落後給PSP，甚至還輸給他們自己的主機...
(這邊應是單指美國，GBA在兩台新主機發售後仍然居冠好一陣子。)
他們正悄悄地流失一些他們的核心玩家，
而他們卻沒有真正在新領域上拓展太多來彌補。

我們認為我們確實做到開拓了跟PlayStation上全然不同的新玩家群。
而我們也繼續深掘更年輕的玩家，正如我們在PS上所做的。
最終我們將擁有跟PS一樣寬廣的全球性的客戶群。

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又開始放話了= =

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騙錢文PO再多，也比不上賭到一次冷門多。
賭錢贏再多，也比不上大戶的零頭多。
大戶P幣再多，也換不到一罐養樂多。

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